Tanzania's Premier Experiential Marketing Agency · Est. 2010
Based in Dar es Salaam · Serving East Africa

Bringing Brands
to life across
East Africa.

Rockland Promotions Limited is a dynamic and innovative experiential marketing agency specialising in high-impact brand activations, events, and marketing communications that connect businesses with their target audiences on a personal, emotional level.

Established 2010
15
Years of crafting unforgettable brand experiences

A passion for creating unforgettable brand experiences.

Founded in April 2010 with a vision to reshape the marketing landscape in East Africa, Rockland Promotions delivers tailored marketing solutions that foster loyalty, trust, and excitement between brands and consumers.

What we stand for

We bring brands to life through customised campaigns, interactive events, and strategic activations—creating lasting connections and delivering measurable results that matter. From first concept to final analysis, every detail is handled with precision and care.

2010
Year Founded
100+
Campaigns Delivered
7
Industry Sectors

Mission & Vision

The principles that guide every campaign we design and every activation we deliver.

Our Mission

To be the leading experiential marketing agency in East Africa, delivering exceptional and innovative campaigns that amplify brand presence and create memorable experiences for customers. We aim to drive meaningful engagement, increase brand awareness, and deliver high-quality services that exceed client expectations.

Our Vision

To revolutionise the way brands interact with consumers by using creativity, technology, and cutting-edge strategies to design immersive and impactful marketing experiences. We aspire to be the preferred partner for companies looking to engage with their audience in a unique, memorable, and measurable way.

Services designed to move people.

Full-spectrum ATL & BTL marketing communications. From concept to execution, we manage every aspect of your experiential marketing campaign.

01

Experiential Marketing Campaigns

Immersive campaigns that create powerful connections between brands and their audiences, ensuring maximum engagement and impact.

02

Brand Activations

High-energy product launches and in-store promotions that captivate and engage consumers in real time, creating lasting impressions.

03

Event Management

From corporate conferences to large-scale public festivals and team building, every detail executed flawlessly and aligned with your objectives.

04

Point-of-Sale (POS) Materials

Shop signboards, price tags, posters, danglers, wobblers, shelf branding, and complete in-store display systems.

05

Outdoor & Event Visibility

Booth design & setup for trade shows, branded tents, kiosks, roll-up banners, ABS boards, billboards and wall paintings.

06

Merchandise & Giveaways

Branded t-shirts, caps, aprons, shopping bags, notebooks, pens, key holders and bespoke corporate gifts for loyal customers.

07

Vehicle & Space Branding

Car and Bajaj wraps, delivery van branding, storefront branding, and full office branding including glass stickers and reception areas.

08

Digital Integration

Interactive digital technologies from virtual activations to social media campaigns—ensuring campaigns reach audiences online and offline.

09

Brand Strategy Consulting

From market research to brand positioning, we help clients communicate their values and messages more effectively to the right audience.

Five reasons brands choose us.

01

Local Expertise with Global Insight

We understand the unique cultural and market dynamics of East Africa while staying attuned to global trends and innovations in marketing.

02

Creative Solutions

A team of experienced marketers, designers, and event managers bringing fresh, creative ideas tailored precisely to your brand.

03

End-to-End Services

From initial concept development to execution and analysis—every aspect of your campaign managed with precision and care.

04

Engagement & Impact

Campaigns designed not only to engage but to leave a lasting impact, driving measurable results that contribute to your brand's growth.

05

Client-Centric Approach

We work closely with our clients to ensure each campaign reflects their goals, values, and vision—delivering solutions that exceed expectations.

Trusted by brands across East Africa.

We proudly work with a diverse range of local and international brands across multiple industries. Our adaptability has earned us a reputation for campaigns that speak to diverse consumer segments.

Food & Beverage
Serengeti Breweries Mati Super Brands Royal Unibrew TSN Supermarket Milkcom Seed-Co
Gas & Lubricants
Oryx Energies Vivo Energy (Shell)
Cosmetics & Beauty
Darling Godrej G&B Soap Industries
Pharmaceutical
Vasco Pharmaceutical Ampola Regency Hospital
Building Material
ALAF Limited
Electronics
Samsung

Our work, on the ground.

From nationwide roadshows to flagship showroom launches—a snapshot of campaigns executed across Tanzania and beyond.

2018 — 2019 120 Days 14 Regions
Client · Start MySafari

Kata Tiketi za Mabasi Mtandaoni

A nationwide roadshow activation campaign introducing online bus ticketing across Tanzania. Engaged travellers and transport operators in 14 regions with live demos and onboarding.

Tanga · Kilimanjaro · Arusha · Singida · Ruvuma · Mbeya · Iringa · Dodoma · Kigoma · Kagera · Shinyanga · Mwanza · Geita · Lindi · Mtwara
2020 — 2021
Goorey Ltd

Proclin Detergent

120-day activation in 7 regions.

2023 — 2025
ALAF Limited

ALAF Showroom Launches

5 flagship events across Iringa, Tunduma, Goba, Mwanza.

2022 — 2024 90 Days · 11 Regions
ALAF Limited

Simba Dumu… Ukiweka Umeweka

Long-running roadshow activation across Songwe, Mbeya, Iringa, Dodoma, Tabora, Kigoma, Kagera, Shinyanga, Mwanza, Geita & Simiyu.

2025 4 Months · Country-wide
Oryx Energies Tanzania

Gesi Yente — Clean Cooking Campaign

Nationwide clean cooking awareness campaign promoting LPG adoption, featuring flagship launch events, giveaways, and media engagement.

Meet the Rockland team.

Creative strategists, event planners, brand consultants, digital experts and project managers—all driven by a passion for delivering exceptional brand experiences.

Yohana J. Manoli
Managing Director
Collins Zelotte
Head of Projects & Operations
Frainess Jeremiah
Finance
Mercy Musambai
Client Service Executive
Daudi Ernest
Creative Design Executive
Junior Y. Manoli
Project Coordinator
Nashon L. Mwakalila
Senior Field Supervisor
Janeth Lusekelo
Client Service Executive

Ready to bring
your brand to life?

Whether you're planning a product launch, a nationwide roadshow or a single brand activation—our team is ready to turn your vision into unforgettable experience.

Visit Us
Njia Panda Road 118, Airport SGR Bridge
Dar es Salaam, Tanzania · P.O. Box 25209

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